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Privacy Policy

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We'd like to keep in touch with you about the products, events and services on the English coast, as well as products and services you can buy relating to the coast from our partners.

We will never sell your data and we promise to keep your details safe and secure.

By ticking the newsletter subscription box you are confirming that you are happy to receive information from us by email.

You can change your mind at any time by emailing

"We", includes England’s Coast, National Coastal Tourism Academy and agencies working on our behalf to undertake research or marketing activity.

Privacy Policy

At England’s Coast, we’re committed to protecting and respecting your privacy.

This Policy explains when and why we collect personal information about the people who visit our website, how we use it, when we may disclose it to others and how we keep it secure.

Changes may occasionally be made to this Policy so please check this page from time to time to ensure that you’re happy with any changes. By using our website, you agree to our Policy and data practices.

Any questions regarding this Policy should be sent by email to or in writing to England’s Coast Community Interest Company, Midland House, 2 Poole Road, Bournemouth, England, BH2 5QY, UK.

Who are we?

England’s Coast is owned by England's Coast Community Interest Company, registered in England and Wales.  The website is aimed at domestic and international visitors to England to engage and inspire them about a visit to the English coast. It provides information on accommodation, attractions, places to eat, activities and transport options on the coast. England's Coast CIC works with the national tourist boards, VisitBritain and VisitEngland, as well as tourism organisations around the coast from the public and private sector.

All businesses listed are created by the business and England's Coast accepts no responsibility for any incorrect information.  

How do we collect information from you?

We obtain information about you when you use our website, when you register to receive our newsletter or  when you create an account on the website.

What type of information is collected from you?

The personal information we collect may include your name, email address, IP address, and information regarding what pages are accessed, when and in what order.

If you click through to book from this website you are accessing a third party website and we recommend you check their terms and conditions and privacy statement before undertaking a transaction.  We do not take purchases on this site or carry out a financial transactions.

How is your information used?

We may use your information to:

  • send you communications which you have requested and that may be of interest. These may include information about campaigns, products, services, special offers,  ,new products available from our associated companies , or other information which we think you may find interesting.
  • seek your views or comments on our services or in relation to research that we are undertaking for the benefit of the destination(s)
  • notify you of changes to our products and/or services
  • deal with entries into competitions

How long will we keep your data?

We review our retention periods for personal information on a regular basis. In some instances, we are legally required to hold certain types of information to fulfil our statutory obligations (for example to meet the conditions of state funding). We will hold your personal information on our systems for as long as is necessary for the relevant activity, or as long as is set out in any relevant contract you hold with us.

Who has access to your information?

We will not sell or rent your information to third parties.

We will not share your information with third parties for marketing purposes without your consent.

We may pass your information to our third party service providers, agents, subcontractors and other associated organisations for the purposes of completing tasks and providing services to you on our behalf.

We may share your information with third parties should we be required to by law, for example, by a court order or for the purposes of prevention of fraud or other crime.

We work in close association with third party providers in order to operate efficiently, diversely and to be able to bring a wide variety of quality products and services to our clients and customers. When you enquire about service(s) or purchase(s) from the relevant third party provider through us the third party will use your details to provide you with information and carry out their obligations arising from any contracts you have entered into with them. In some cases, they will be acting as a data controller of your information and therefore we advise you to read their Privacy Policy.  When the third party providers share your information with us we will use it in accordance with this Privacy Policy.

We may transfer your personal information to a third party as part of a sale of some or all of our business and assets to any third party or as part of any business restructuring or reorganisation, or if we’re under a duty to disclose or share your personal data in order to comply with any legal obligation or to enforce or apply our terms and conditions or to protect the rights, property or safety of our customers. We will take steps to ensure that your privacy rights continue to be protected to the best possible standard.

Your choices

You have a choice about whether or not you wish to receive information from us. If you do not want to receive direct marketing communications from us about the work we are doing and our products and services, then do not tick the relevant box to sign-up to receive communications from us.

We will not contact you for marketing purposes by email, phone or text message unless you have given your prior consent. You can change your marketing preferences at any time by contacting us by email:

How can you access and update your information?

You have the right to request a copy of the information that we hold about you. If you would like a copy of some or all of your personal information, please email or write to us at the following address: England’s Coast Community Interest Company, Midland House, 2 Poole Road, Bournemouth, England, BH2 5QY, UK. We may make a small charge for this service.

We want to make sure that your personal information is accurate and up to date. Please contact us to correct or remove information that you think is inaccurate or incomplete or should you need to inform us of a change to your name or email address.

Security precautions in place to protect the loss, misuse or alteration of your information

When you give us personal information, we take steps to ensure that it’s treated securely.

Non-sensitive details (your email address etc.) are transmitted normally over the Internet, and this can never be guaranteed to be 100% secure. As a result, whilst we strive to protect your personal information, we cannot guarantee the security of any information you transmit to us, and you do so at your own risk. Once we receive your information, we make our best effort to ensure its security on our systems. Where we have given (or where you have chosen) a password which enables you to access certain parts of our websites, you are responsible for keeping this password confidential. We ask you not to share your password with anyone.

Data Breach Policy

In the highly unlikely event that a data breach incident occurs which places your personal data, rights and freedoms at risk, we will, without undue delay and where possible, notify both you as the affected individual and the Information Commissioner’s Office of the breach not later than 72 hours after having become aware of it.


We may analyse your personal information to create a profile of your interests and preferences so that we can contact you with information relevant to you. We may make use of additional information about you when it is available from external sources to help us do this effectively. We may also use your personal information to detect and reduce fraud and credit risk.

Use of 'cookies'

Cookies are text files placed on your computer to collect standard internet log data and visitor behaviour information. This information is used to track visitor use of the website and to compile statistical reports on website activity. For further information visit or You can set your browser not to accept cookies and the above websites tell you how to remove cookies from your browser. In a few cases however, some of our website features may not function as a result.

Links to other websites

Our website contains links to other websites run by other organisations. This Privacy Policy applies only to our website‚ so we encourage you to read the Privacy Statements on the other websites you visit. We cannot be responsible for the Privacy Policies, Statements and practices of other sites even if you access them using links from our website.

In addition, if you linked to our website from a third party site, we cannot be responsible for the Privacy Policies and practices of the owners and operators of that third party site and recommend that you check the Policy of that third party site.

16 or Under

We are committed to protecting the privacy of children aged 16 or under. If you are aged 16 or under‚ please get your parent/guardian's permission beforehand whenever you provide us with personal information.

Transferring your information outside of Europe

As part of the services offered to you through this website, the information which you provide to us may be transferred to countries outside the European Union (“EU”). By way of example, this may happen if any of our servers are from time to time located in a country outside of the EU. These countries may not have similar data protection laws to the UK. By submitting your personal data, you’re agreeing to this transfer, storing or processing. If we transfer your information outside of the EU in this way, we will take steps to ensure that appropriate security measures are taken with the aim of ensuring that your privacy rights continue to be protected as outlined in this Policy.

If you use our services while you are outside the EU, your information may be transferred outside the EU in order to provide you with those services.

Review of this Policy

We keep this Policy under regular review. This Policy was last updated in February 2024.